Started in 1999, CPM is now the leading specialist journal for UK arable farmers. It is a controlled circulation magazine and its readership includes farm managers, agronomists, machinery dealers and other arable supply industry professionals. On farm, the magazine is frequently passed on to the farm staff, and read by sprayer operators, tractor drivers, store managers, office staff and other key members of the team. It’s also distributed to agricultural universities and colleges, read by students and lecturing staff, as well as to research institutes, read by some of the leading agricultural researchers in their field.
But above all, CPM is read by UK farm business owners – the decision makers. The articles tend to be in-depth, analytical features that explore the issues behind a current problem or development. The CPM reader is the thinking arable farmer, who may have just 75ha of wheat or several thousand ha in a diverse cropping rotation, and business aspirations may be equally varied. So CPM doesn’t seek to prescribe solutions but inspire, stimulate and inform through editorial that’s interesting and enjoyable to read.
The best and most experienced agricultural technical and machinery journalists write for CPM, and many of them have received British Guild of Agricultural Journalist awards for the articles they’ve written that have appeared in the magazine. We work closely with companies that support CPM to gather inside knowledge on current technical issues that affect farmers and to find the expertise to address these. This is coordinated by a small but driven team, responsible for delivering the sharpest insight and most relevant information in the best format direct to readers.